Case StudyMartial Arts

MyDojo Martial Arts

How a multi-location martial arts academy tripled student enrollment with automated funnels and seamless DojoFlow integration.

Industry
Martial Arts
Timeline
6 Weeks
Locations
3 Studios
Launch
Q2 2025
MyDojo Martial Arts Platform

The Challenge

MyDojo Martial Arts had three thriving locations but their outdated website was holding them back. Manual lead tracking, no mobile optimization, and zero automation meant they were losing qualified students daily.

Outdated website not mobile-friendly, losing mobile traffic

Manual lead tracking in spreadsheets causing follow-up delays

No automated enrollment funnel for different age groups

Difficulty showcasing multiple locations and programs

Lack of integration between website and CRM system

Our Solution

We built a modern, mobile-first platform with program-specific landing pages, full DojoFlow integration, and automated enrollment funnels that nurture leads from first visit to black belt.

Modern mobile-first responsive design with program-specific landing pages

Direct DojoFlow CRM integration with automated lead capture and routing

Age-segmented enrollment funnels with tailored messaging for each program

Multi-location support with location-specific class schedules and instructors

Automated email and SMS follow-up sequences triggered by user actions

Transformative Results

Within 6 months of launch, MyDojo saw explosive growth across all key metrics.

+285%
Student Enrollment
Increased from 180 to 693 active students
42%
Lead Conversion
From website visitor to trial class signup
68%
Trial-to-Member
Industry-leading trial class conversion rate
+310%
Revenue Growth
Monthly recurring revenue increase

Before & After

Before

Monthly New Students
12-15
Lead Response Time
24-48hrs
Mobile Traffic Conversion
8%
Lead Tracking Method
Spreadsheets

After

Monthly New Students
58-65+385%
Lead Response Time
InstantAutomated
Mobile Traffic Conversion
39%+388%
Lead Tracking Method
DojoFlow CRMIntegrated

What The Team Says

"

FlowSites didn't just build us a website—they built us an enrollment machine. We've tripled our student base in 8 months, and the automated follow-ups mean we never lose a lead. Best investment we've ever made.

Master Vincent Holmes
Master Vincent Holmes
Owner & Head Instructor, MyDojo Martial Arts
"

The program-specific landing pages are genius. Parents can instantly find the right class for their child's age, and the trial class booking is seamless. Our conversion rate has never been higher.

Jennifer Martinez
Jennifer Martinez
Program Director, MyDojo Martial Arts

Ready to Grow Your Academy?

Let's build an enrollment system that turns your website into your best salesperson.